with 13 practical ideas for cracking the U.S. Market including pricing, market selection, route-to-market options and more.
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Steve Raye is the author of the new book “How to Get U.S. Market-Ready.” It is a strategic toolkit to help export wine and spirit brands break into the U.S. market. He is also President of Bevology, Inc. a consulting company which works with individual brands and regional promotional boards to develop strategies for the American market. Steve is also Managing Partner at Bevology Imports, a boutique wine and spirit import company.
With over 30 years of industry experience beginning with Diageo predecessor Heublein/Palace brands, Steve is an inspiring and engaging speaker and has presented at Vinitaly, Vinexpo NY and Bordeaux and the London Wine Fair and many other international trade fairs and conferences. He also lectures at Bologna Business School and Cornell University on the issues affecting the U.S. wine and spirits market.
Everybody’s situation is unique, so let’s start the conversation to help you plan for entry into the American market. Fill out the form below, or, if you’d rather do it the old-fashioned way, just give me a call at +1 860-269-4777. The first call is free, the information could be priceless.